Blue Beauty Awards 2021

We are so proud to announce that both Earthwise Beauty and our sister brand, Pacific Northwest Essences, were named the runner-up in the 2021 Blue Beauty Awards in the category of Environmental Impact. 

The Blue Beauty Awards, presented by INNOCOS and Beauty Heroes, recognize brands or finished products that are innovative in their sustainability and ability to make a positive impact on the environment. The awards are judged by a prestigious panel of beauty industry editors and thought leaders. 

“The main goal for the awards," says Beauty Heroes founder and CEO Jeannie Jarnot, "is not only celebrating the business and initiatives that are already making an effort to leave the planet better, but also helping consumers find and support those brands and inspire an industry to do better. We think that when companies see brands making positive decisions for the environment and being recognized for that, it pushes the industry forward and encourages others to take action.”

In their awards release, the Blue Beauty Awards team wrote, "When it comes to putting the planet first, it’s no surprise that small brands are actually leading the way. Earthwise Beauty and Pacific Northwest Essences, led by Founder Ava Zhan, have shown a dedication to the planet through regenerative ingredient souring, minimal packaging and careful and educational campaigns that give back to environmental causes. By educating their customers on important issues, they have helped the customer become invested and further connected to nature and the planet by helping to ensure it thrives."

To view the full list of 2021 Blue Beauty Award winners, visit