Potent and Healing, Organic Beauty

Amazing Basic Face Moisturizer

$ 54.00 $ 68.00

I’ve been using drugstore brands for 20 years and recently purchased this moisturizer that came highly recommended by a friend. After a week I can say it’s a new favorite. It absorbs quickly, does not feel greasy, and feels great as both a daily moisturizer and night cream. A little goes a long way, scent is mild, and I like the organic composition. It has moisturized some dry spots on my face and neck, throughout the day, that no previous brand could. Highly recommend!

– Julie

The Story
Amazing Basic Moisturizer has gained a devoted following since we introduced it in 2005, back in the days when few exotic oils and quality essential oils were available to a natural organic products formulator. Ava's goal when creating this formula was to make a universal, complete, multitasking, versatile, and highly reliable non-comedogenic moisturizer with a light, refreshing scent and feel. She decided to resort to a handful of ingredients, focusing on their quality and minimally processed status, most notably award-winning estate Sicilian olive oil and raw, organic, respectfully gathered honey. The result is a winning cream-gel formula that is so perfect, it has barely needed to be revised over the course of the last 13 years: we would not dare, as our reordering customers would protest—loudly. 

Amazing Basic is great for someone looking for a moisturizer that is fast absorbing, cooling, deeply quenching, and acne- or sensitive-skin-friendly, and one that can be used all over the face, around the eyes, day and night, summer and winter (unless you live in a particularly cold area with below-zero temperatures—then you need something with more oil or wax for protection from frostbite). Great for people who generally do not like skin care products or do not like the feel of something sitting on their skin; they want to apply, have it be absorbed quickly, and have its scent be barely noticeable. It is wonderful for teenagers and people in their twenties, and for customers with so-called normal skin (without serious problems that they would like to correct). Its light, unisex scent is often as appealing to women as to men (it is very popular as a beard moisturizer as well).

We're very selective when it comes to the oils and other ingredients we source for our formulas, as we believe that botanicals used topically should be as close to organic, radiant, market-fresh, unprocessed foods as possible to offer maximum skin-enhancing benefits.

Amazing Basic's extra-virgin olive oil is cold-pressed, unrefined, unfiltered, certified organic, and award-winning. It is an estate oil from Sicily, pressed within 5 hours of picking, and the olives are hand picked. (Whoever comes in contact with this oil in our studio immediately has to buy some for their salads.) The olive oil nourishes all the skin layers deeply, acts as a powerful antioxidant, improves the appearance of aged skin and wrinkles, and helps retain skin moisture all day. While you may have experienced skin care products with olive oil that are pore-clogging (oftentimes the oil has been heated or refined), the level of freshness in our olive oil and a process that involves no heat at any stage results in an oil that is noncomedogenic. 

The golden jojoba oil in this formula is also first-press (virgin), cold-press, and certified organic. This highest quality jojoba oil (actually a liquid wax) absorbs quickly into the skin and has a wonderful non-oily, silky texture. It was chosen for its moisturizing effect without the risk of breakouts.

Amazing Basic has a high content of natural-origin, sunflower-derived, non-GMO vitamin E.  

The foundation of this formula is specially selected (months in the search and testing) organic, whole-leaf, cold-press, unprocessed aloe. This aloe is as pure and fresh as it gets, and you can tell the difference once you apply it. Many aloe gels leave a somewhat sticky layer on top of the skin, but this one is so moist and juicy, it feels like the perfect skin drink.

We have added raw, organic, carefully gathered honey for its antiseptic (should any breakouts or skin irritations be in need of healing without leaving a scar), protective, moisturizing, nourishing, repairing, antibacterial, softening, clarifying effects. Since the well-being of bees is very important to us, we interview the beekeepers we source honey from to be assured that we buy from devoted bee-loving folks, not from fast-paced corporations that might choose to use machinery to collect the honey and inadvertently harm bees in the process.

As of August 2016, we have also added a few flower essences from Ava's growing wildflower essences collection, all made in the meadows and forests of the Pacific Northwest. Horsetail essence promotes the integration of various aspects of our being, from physical to emotional and spiritual; it facilitates clear communication within oneself. Blue and white cornflower essence promotes beauty and self-acceptance of our physical appearance, and decreases feelings of isolation. Morning glory essence encourages a healthy sleep cycle and gets us in touch with our childlike innocence and purity. Pink phlox flower essence brings out gentle and softer parts of us. 

Amazing Basic has a beautiful cream color with just a hint of golden-green from the olive oil. Its light scent comes from therapeutic-grade essential oils of cilantro and rosemary. 

Cruelty free, vegan + honey, cold process, handcrafted in the USA.

For all skin types, especially combination, acne-prone, normal, allergy-prone, and sensitive.

Aloe barbadensis leaf extract*, extra-virgin cold-press unrefined unfiltered Sicilian Olea europaea (olive) oil*, virgin cold-press unrefined golden Simmondsia chinensis (jojoba) seed oil*, raw cruelty-free unfiltered honey, natural non-GMO tocopherol (vit. E from sunflowers), natural ECOCERT preservative {glycerin, Leuconostoc (radish root) ferment filtrate, Lonicera japonica (honeysuckle) flower extract, Lonicera caprifolium (honeysuckle) extract, Populus tremuloides (quaking aspen) bark extract, gluconolactone}, polysorbate 20 (naturally derived), carbomer, ascorbic acid (vit. C), Rosmarinus officinalis (rosemary) oil*, Coriandum sativum (cilantro) oil*, wildflower essences.

*Certified organic. Aloe certified by the International Aloe Science Council (IASC) for purity and content.

Massage a small amount of the Amazing Basic Face Moisturizer onto freshly cleaned and gently dried face and neck. Use as much or as little as your skin seems to want to "drink in." Also safe to use around the eyes. 

Filled to the brim. Freshness guaranteed for 6 months. Full sizes 2.4 fl. oz. (72 ml) or 1.2 fl. oz. (34 ml). Sample 0.25 fl. oz. (7.4 ml).

Due to the very high cost of our ingredients and the labor-intensive (highly time consuming) small-batch production process, we are unable to accept returns of opened or unopened products at this time. But most products have a sample size option for purchase, so we encourage you to buy a sample first to ensure that the product suits your skin's needs and that you enjoy the texture, fragrance, and healing properties. 

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